Fifty for Fifty

Today we received a fun challenge from Ben Middleton, a Creature Creative in London. He has proposed the following....

Hey guys,

Hope it's as sunny in Seattle as it is here in London.

Just wanted to fill you in on a stupid little idea we've had over here, and to see if you can help us get it some momentum.

So, what the hell are you banging on about Ben? I hear you ask.

Well here it goes:

On November 2nd, the Bank of England will be unveiling their new £50 note. It's going to have Boulton & Watt on it. (We need to check, but we think they were the ones in N*Sync that weren't Justin Timberlake or Joey ‘Fat One’.)

Like all agencies, over at Creature of London we know the importance of money; but unlike a distressingly large number of agencies, we also know the importance of really good design.

So we're launching a competition called 'Fifty for Fifty'.

It's a pretty straightforward concept: we're asking any up-and-coming designer that fancies it to show us what they think the new £50 note should look like.

It could be a evolution of the current £50 note, it could have Mr T on it instead of Boulton and Watt, it could be sculpted, it could be illustrative, it could be purely typographic, the skies the limit.

We'll host all of the entries (no matter how dire) here on our Tumblr site , and on November 2nd, I’ll pick a winner, and then give them one of the new, real £50 notes.

That's it. No other rules. You don't even have to be an up-and-coming designer - you could just be a punter with a pen.

There's no charity angle; it's just cold hard cash, for cold hard cash.

If we get lots of entries, we might do an exhibition of al the entries. And there might even be beer. truth be told we haven't thought that far ahead yet.

Send your entries or any you hear about to ben@creaturelondon.com, or tweet them at either @fiftyforfifty, @creature_ben or @creature_dan.

No purchase necessary, and all that.

Creature of London Hires Dan Shute & Danny Bush

Creature of London has hired the Glue Isobar group account director, Dan Shute, as partner, and the WCRS&Co director of delivery, Danny Bush, as director of delivery.

Shute has been at Glue Isobar for the past two years, running the Nokia global account. Before that, he was the director of engagement and participation at Delaney Lund Knox Warren. He is also behind the blog AdLand Suit.

Bush has been the director of delivery at WCRS&Co for the past four years. Before that, he was the delivery director at ODD London and has also held posts at Mother, Wieden & Kennedy and JWT London. Shute and Bush will work with Ivan Purdie, the managing director of Creature London.

Creature UK Wins Science Museum Pitch

Congratulations to our friends across the pond for capturing the Science Museum business after taking part in their first UK pitch since hiring Ben Middleton, Ed Warren and Stuart Outhwaite as Creative Directors in February.

Creature of London has been tasked with creating an integrated campaign for the museum encompassing print, digital, social media, experiential and PR activity. The campaign takes inspiration from the museum's forthcoming "space" exhibition.

Creature London: A View From The Bottom

This is a blog post by Marcus and Chris, the first ever creative team to placement at Creature London.

The birth of an agency is a great experience, especially for two advertising students about to finish university. My creative partner and I had the privilage of spending two weeks working at Creature's new London office. So new in fact, that when we turned up and rang the doorbell, no one answered the door because they thought it was an alarm, then we knocked on the door and got offered coffee, which was nice.

The office was fairly empty in terms of decor and furnishings because it was so new, but while we were there we saw the network set up and some cool hanging speakers installed above the tables. It'll be interesting to see what it looks like in a few weeks once everything is settled.

Looking back on the experience, we were treated like placement kings.

We had pizza and beer bought for us and even had tea made for us by the creative director.

The work we had to do was the work you'd expect from a young creative agency. It was all about great ideas and great strategies; and as we were working with everyone for a pitch we had the oppertunity for some of our ideas to get presented, which they did.

One time though we got cornered and were forced to fill up some jars with 'amazing stuff.' Honey. Sticky stuff.

The whole experience was great and everyone was really cool. We learnt a lot, and of course, were very grateful for the oppertunity, so we bought Krispy Kremes for everyone, which didn't initially go to plan. After buying the donuts we were going to burst through the door with donuts expecting everyone to be jumping and screaming waving flags and offering us jobs, but instead, we opened the door, and everyone was out for lunch.

They still went down well anyway.

I would definitely recommend people looking to placement to check out Creature. The creative directors are amazing people who you'll learn a lot from and as it isn't a huge corporation, it's still very personal and intimate.

That's all from us for now, if you want to know more or have questions for us, feel free to follow and talk to us on Twitter: Marcus/Chris